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The Lottery Charms Story
In April 2002, I was cleaning up my desk in my office and I had a few lottery tickets attached to a filing cabinet using a couple of White Squirrel magnets. This was so they would not get lost or go through my shredder. Following the draw, I checked the tickets and found the ticket paid out $147.60 for 5 out of 7 numbers.

In May, the White Squirrel pins I designed came in and I started wearing one of them. Once again I just attached my lottery ticket to a filing cabinet with a White Squirrel magnet. On May 4, 2002 I checked my ticket on-line to find out I had 6 out of 7 numbers on the Canada's 7/ 47 lottery draw of May 3, 2002 paying $2,408.00 On May 4, 2002 I was in Sarnia, Ontario taking some digital photographs for a customer and stopped by the Casino on the waterfront. I was wearing the White Squirrel pin as I played the 5 Cent slots. My winnings that day yielded $160.00. At this time, I left due to the excessive smoke from smokers. (I prefer to avoid these places due to the health risks of second hand smoke).

Some friends were making jokes about a horse shoe located somewhere in my body. After reviewing what was different we narrowed this to the White Squirrel Pins & Magnets.

On May 8, 2002 I was searching the Internet for domains to use for possibly marketing items of luck and registered LotteryCharms.com. This was set aside for future use.

Start of the 2-Year Wealth-Luck Action Plan

May 30, 2002 LotteryCharms.com was formalized as a trade-mark with the Canadian Intellectual Property Office. The time frame of 2 years was to allow for LotteryCharms.com to become a registered Trade-mark. The trade-mark was deemed necessary to prevent someone else from capitalizing on this idea when the BIG WIN materialized.


This decision was the catalyst for a 2 year wealth-luck action plan formulated on the belief that a series of small wins would eventually lead up to a big win, like tremors in advance of an earthquake. This would create demand for LotteryCharms.com items of luck because when you win big everyone wants a piece of you.

June 1, 2002 the web site LotteryCharms.com was completed to correspond with the official release of www.WhiteSquirrels.ca.

Many wins were achieved, with 2 notables wins.

On Christmas morning December 25, 2003, I checked my numbers to find out I won $1419.50 5 out 6 on Canada's 6 / 49 lottery (one number off from $666,666,40)

On May 31, 2004 the goal of a planned win was achieved with the win of the GRAND PRIZE - Dream of a Lifetime Lottery - prize valued at over $775,00.00
Black Squirrel pins were worn daily and a Black Squirrel pin was used to attach the GRAND PRIZE Winning Ticket to a cork board. Also a White Squirrel pin with the pin back removed was carried in my wallet.

  • $510,000 custom-built 3,282 sq. ft., two-storey home
  • $110,000 of furniture and unbelievable accessories
  • $17,164 in kitchen appliances
  • a 2004 Mazda MX-5 Miata convertible
  • $25,000 cash
  • housekeeping services for a year
  • $1,000 moving voucher
  • free gas water heater rental for a year
  • high-tech LG laundry appliances
  • toys, crafts and games
  • iCook Cookware; a Spring water purifier and household supplies
    indoor plants
  • built-in gas BBQ and fireplace, outdoor gas lamps & patio heater
  • a fully furnished home office
  • a do-it-yourself workshop outfitted with A DeWalt tool package
  • a fully furnished sewing and craft room
  • window treatments, luxurious bedding, china, and more!

June 04, 2004
LotteryCharms.com was allowed to be registered as a Trade-mark in Canada. (6 days beyond the 2 year business plan - 5 days excluding the leap year- 4 days after the big win on May 31, 2004).

June 18, 2004
LotteryCharms.com was registered as a Trade-mark in Canada and was assigned the Trade-mark Number TMA613166.

Please review the

LotteryCharms.com Timeline


for detailed listings of events

Some will say it was chance, Karma or Luck!

Your are free to view this your own way and I respect what views you have about this.

There have been many books written about luck and how to win the lottery. Some reviews found on Amazon.com yield mixed reviews.

(We are giving personal experiences and do NOT guarantee any winnings - gamble only what you can afford to lose.)

   
 
Please visit "The Luckology Store" the only other on-line
retailer our Lottery Charms & Lucky Coin®

 
   
 
Disclaimer: We are giving personal experiences and do NOT guarantee any winnings - gamble only what you can afford to lose.